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Midwest Marinara

A white bowl of chunky red marinara on a light wood table, seen from above, with a tile floor off to the left.

midwest grown. locally made.

Midwest Marinara

About the sauce

Midwest Marinara is a vegetable-forward marinara sauce made in Madison, Wisconsin, designed with schools and food pantries in mind. It’s here: served in Wisconsin school cafeterias, stocked by local food pantries, and now in shelf-stable jars.

Tomatoes, carrots, onions, butternut squash, and sunflower oil come together in a simple, veggie-packed sauce, with ingredients sourced seasonally from Midwest farms through our partners in the Foodshed Partnership. The result is cost-conscious, nutritious, and accessible to institutions throughout the region.

Versatile, delicious, and deeply local. Use it for pasta, pizza, dipping sauce, and anywhere a great marinara belongs.

Shelf stable, fully cooked, and ready to heat and serve. 24 oz jars, six ½ cup servings each.

A jar of Midwest Marinara with a tomato-print label, standing on a wooden table with a café dining room behind it.

A ½ cup serving provides at least 25% of kids' daily recommended amount of red/orange vegetables.

where to buy

Retail

Shelf-stable 24 oz jars are available at the Pasture and Plenty shop, 2433 University Avenue, Madison.

More retail locations are coming as production scales up.

Schools & Pantries

Ordering for a school nutrition program or a pantry? Get in touch for case sizes and a quote. Pricing varies by buyer.

[email protected]

Food Service

Midwest Marinara is available by the case for university, hospital, and workplace food service operations.

[email protected]

Partner Toolkit

Sharing Midwest Marinara with your families, students, or community? Our partner toolkit is coming soon and will have newsletter copy, social posts, photography, and farm stories ready to use.

Want to carry Midwest Marinara?

We'd love to talk. Reach out for case sizes, availability, and a quote.
[email protected]

The Farms Behind the Sauce

Midwest Marinara is made with produce and oil from farms across Wisconsin and the greater Midwest. Different batches draw on different growers, and we can't wait for you to meet the people behind all the local goodness.

Our Farm Partners

  • Live Jewelry Farm
  • Steadfast Acres
  • Joas Bontrager
  • Ortega's Garden
  • Cattail Organics
  • Olden Organics
  • Driftless Organics
  • Pleasant Valley Produce
  • Century Sun Oil

farm partner spotlight

Hoekstra Farms

Butternut squash · Fox Lake, Wisconsin

The Hoekstras have been growing fresh market vegetables for more than 45 years. Their family farm runs a market and greenhouse business and sells at farmers markets around south central Wisconsin. Brothers-in-law Steve Hoekstra and Nick Hull may be known for their sweet corn, but their butternut squash is the secret star of Midwest Marinara. Blended in skin-on, it adds a hint of sweetness and plenty of extra nutrients.

A Project of the Foodshed Partnership

Midwest Marinara is a Pasture and Plenty product, produced at our P&P Foodworks Production Kitchen & Manufactory in Madison, in collaboration with The Foodshed Partnership (Community Action Coalition, REAP Food Group, and FairShare CSA Coalition) and the Wisconsin Department of Public Instruction.

Learn more about the Foodshed Partnership.